With over 15 years of experience in sustainability science, Daniela Pigosso is passionate about advancing the knowledge and practice of sustainable design, rebound effects and circular economy. As Associate Professor at the Technical University of Denmark (DTU), she leads a number of research, teaching and innovation activities including REBOUNDLESS, an ERC Consolidator Grant project that aims to enable a paradigm shift in design science for preventing rebound effects by design. Sha has also been involved in several professional networks and boards, such as The Design Society, ASAP Service Management Forum, System Dynamics Society, and the Biomimicry Institute.