Partner Spotlight | Copenhagen Business School

CBS is a globally recognised business school, focusing on high-quality interdisciplinary research and education as well as addressing critical complex challenges. 

We asked Attila Márton, Digital Ecologist and Associate Professor in IT Management at Copenhagen Business School (CBS) why they joined the project. 

DICE is important for CBS, because we have a strategic focus on researching, and educating sustainability, resilience, responsibility and ecological thinking, when it comes to organisation and digitalisation. Hence, DICE is a great opportunity to do more in this regard, especially when it comes to transforming a highly regulated domain, such as health devices, and digital health, towards more circular practices and models. 

Our team, consisting of Associate Professors Christiane Lehrer (Dept. of Digitalization), Andreas Wieland (Dept. of Operations Management), and myself (Attila Márton – Dept. of Digitalization), is collaborating on digital nudging, viable business models, and holistic approaches to digital ecosystems to make sure our project does not trigger unintended consequences and that the solutions we come up with today will not become bigger problems tomorrow – explains Attila.  

Fascinated by the expertise of our partners at CBS, we asked Andreas Wieland and Christiane Lehrer why they find this project interesting. 

What I find particularly intriguing about this project is its cross-disciplinary character, says Andreas. My personal research area is supply chain management, and this area definitely has a role to play when it comes to the transformation from a linear economy to a circular economy. However, this project gives me the opportunity to collaborate with academics from very different areas that I normally would not have the opportunity to collaborate with, both internally here at Copenhagen Business School and with all the project partners. This gives me the opportunity to expand the scope of my knowledge. Copenhagen Business School takes a broad perspective as a business university, which includes business perspectives but also technological, sociological, and even philosophical perspectives. I like this holistic approach, which fits well to this project. 

Continuing the conversation, Christiane adds: my research focuses on information technology and behaviour change. Behaviour change plays an important role in making the Circular Economy a reality. Besides the transformation of companies, consumers are essential to close the loop. I see great potential in the project to make a positive impact in the world. I particularly appreciate the constructive and dedicated teamwork with the various project partners. 

CBS is mostly active in work package four covering citizen engagement and work package six tackling exploitation.  

Nanett Kalapos
June 5, 2023